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Webcasts: The Webby Debates Presented By Aquent: Social Media is Overrated
Is social media like reality television? Can anyone use social media to achieve fame and fortune? What’s the value of a follower?
These questions and more are addressed point blank in episode 2 of The Webby Debates, "Social Media is Overrated," which pits Gary Vaynerchuk of Wine Library TV (famed for his social media prowess) against Paul Carr of Techcrunch (who famously quit Twitter, Facebook, LinkedIn, and more), moderated by Laurie Segall of CNN Money.
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Webcasts: The Webby Debates Presented By Aquent: We can't ignore paywalls
The debate, "We Can't Afford to Ignore Paywalls," showcased Janine Gibson, editor of guardian.co.uk, debating Robert Shrimsley, Managing Editor of FT.com. Milo Yiannopoulos, of telegraph.co.uk joined as moderator.
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Surveys: Lessons From the Web Front Lines: Attracting, Keeping, and Developing Web Talent in an Uncertain Economy - an Aquent | Monster Survey of Web Professionals
This is a presentation of the results of a series of nationwide online surveys conducted by Aquent and Monster including Web professionals, employers and recruiters who hire Web professionals. This give a look into a lone growth area of the talent market that could be the difference between survival and prosperity in this economy and the recovery—when it happens. Uncover insights into how to attract, keep and develop Web talent in an uncertain economy.
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Surveys: AMA|Aquent - The 2010 Marketing Salary Survey
Aquent and The American Marketing Association (AMA), the largest marketing association in North America, have joined forces to provide you with the latest salaries, research and insights for Marketing Professionals.
The survey revealed that salaries are rising, but so are challenges for the majority of marketing professionals. More than half of the 5,300 respondents said their salary would be higher in 2010, but only 16 percent strongly agreed that they had all the resources they need to meet their organization's 2010 marketing objectives.
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Case Studies: Interactive Marketing Specialists
Aquent provided the specialized talent a top North America retailer needed to remain competitive and drive its busy online promotional calendar during the critical holiday season.
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Webcasts: Bringing Online Marketing In-House
Presenter: Eric Waldinger, Online Marketing Practice Leader, Aquent
This recording will:
- Provide an overview of Aquent and the AMA’s recent Hiring Trends Survey.
- Detail the benefits of bringing your digital marketing department in-house.
- Specify how this department should be structured and managed.
- And explain how all of this will save your company time and money.
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Webcasts: 7 Steps to a Stellar Online Reputation
Presenter: Andy Beal, co-author of Radically Transparent and founder of the award-winning Marketing Pilgrim blog.
Companies spend millions building and promoting their brands online. Yet, all it takes is a single negative review to destroy your company's reputation. Who's managing yours?
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Webcasts: Leveraging the Value of Email Marketing During a Recession
Presenter: Simms Jenkins, CEO of BrightWave Marketing
This recording will help you:
- Define your program's purpose, goals, and benchmarks
- Position email as a service to your organization
- Track metrics and test concepts
- Cut costs and deliver exceptional value to your subscribers
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Webcasts: Social Media is About Socializing!
Presenter: Harry Gold, online marketing expert and founder and CEO of Overdrive Interactive
Testimonials
"Lisa from Aquent’s online marketing practice gets a lot of credit for making our team exceptional. She understands our work and our challenges, sending us candidates she knows will fit into our environment. Almost half of our creative services & marketing team came from Aquent through Lisa. Working with her is a great investment paid back by the quality of talent."
Val DeWitt
- Effectiveness Through Communication, Inc.







